Turn feedback into a game.
Ratestar adds interactive games to the customer experience, so you collect more reviews, contacts and repeat visits.
- Scratch Card & Wheel of Fortune
- Consent-based audience building
Suitable for businesses with physical locations, deliveries, customer service, bookings, visits or field teams.
GDPR-compliant by default
Explicit opt-in, EU data residency, full audit trail. Captured leads sync straight to your CRM - never sold, never shared.
Most customers leave without taking the next step.
A guest may enjoy the visit, but still forget to share feedback, follow you, book again, claim an offer or join your customer list. Gamified campaigns give them a clear reason to engage - while the experience is still fresh.
- Passive QR codes that feel like a dead end
- Boring forms most people ignore
- No memorable moment after the visit
- Missed opportunities for follow-up
- Hard-to-measure offline campaigns
- Interactive experiences customers want to try
- Clear next action after the visit
- Memorable, brand-styled moment
- Consent-based customer data capture
- Measurable campaign performance
From scan to action in four simple steps.
No app to install. No developer required. Works with every Ratestar touchpoint.
- 1
Customer opens a campaign
Through a QR code, NFC card, Digital Portal, table tent, room card, receipt, email or social link.
- 2
They play or interact
Scratch a card, spin the wheel or interact with a branded campaign experience.
- 3
They follow the chosen flow
Guide them toward feedback, an offer, a booking, social follow, return visit or consent-based data collection.
- 4
The business collects the result
Engagement, participation outcomes, campaign source and audience contacts where consent is provided.
Control the campaign without making it complicated.
Decide where the campaign appears, how it behaves and how often customers can take part - from one simple panel.
Active or paused
Turn the campaign on or off for all customers in one click.
Campaign type
Pick Scratch Card or Wheel of Fortune for the journey.
Participation limits
Set how often a device can take part - keep campaigns fair and sustainable.
Campaign rules
Configure the experience to match your business goals.
Reward outcomes
Choose which rewards or follow-ups customers may receive.
Preview before launch
See exactly what the player sees before you go live.
Choose what happens after a customer participates.
Every campaign can end with the journey that matters most to your business.
- Engagement
Feedback & review journey
Guide customers toward sharing their experience through your preferred journey.
- Audience building
Consent-based data collection
Collect customer details with consent before or after the campaign result - build a real audience over time.
- Name
- Phone
Create rewards and outcomes that match your business.
Define the rewards, offers and follow-up outcomes customers may see during a campaign - and update them anytime.
- Restaurant
Free dessert
A small thank-you on the next visit.
- Hospitality
Free drink
Welcome guests back with a complimentary drink.
- Loyalty
10% off next visit
A simple incentive to return.
- Promo
€20 voucher
A bigger campaign moment for a special occasion.
- Event
Surprise reward
Curated by the team and revealed in the moment.
- Outcome
Try again
A friendly outcome that keeps the experience light.
Grow an audience from real customer interactions.
Every consent-based contact lands in one place - searchable, taggable and ready for follow-up.
- AMAlex M.
Email: alex@demo.example
Phone: +••• 145
Spin & Win
Active
Newsletter
- MKMaria K.
Email: maria@demo.example
Phone: +••• 208
Scratch Card
Active
Loyalty
- IDIvo D.
Email: ivo@demo.example
Phone: +••• 366
Spin & Win
Active
VIP
- STSara T.
Email: sara@demo.example
Phone: +••• 410
Scratch Card
Active
-
What your business gains from Gamification.
Every benefit ladders up to one outcome: more meaningful customer actions per visit.
More engagement
More post-visit actions
More repeat visits
Consent-based audience
Measurable offline-to-online
Campaign flexibility
Memorable brand moments
Works across locations
Questions about Ratestar Gamification.
It's a set of interactive campaign experiences - Scratch Card and Wheel of Fortune - that turn customer moments into branded engagement, feedback, offer claims or consent-based audience growth.
Scratch Card and Wheel of Fortune today. Both work out of the box, with your own branding and reward outcomes.
No. Campaigns open directly in the mobile browser after a scan, tap or link click.
Through a QR code, NFC card, Digital Portal block, email, SMS or social link - wherever you place a Ratestar touchpoint.
Yes. Any Ratestar QR or NFC touchpoint can open a gamified campaign.
Yes. Add a campaign as a block in the Digital Portal so it appears alongside menus, reviews, bookings and other actions.
Yes. You define the rewards and follow-up outcomes that match your business - and you can update them at any time.
Yes. You can limit how often a device can take part to keep campaigns fair and sustainable.
Yes, with consent. You choose whether the campaign collects contact details and which fields to ask for.
Name, email and phone - with consent - depending on what your campaign requires.
Into the Ratestar Audience - searchable, taggable and exportable, alongside contacts from forms and other sources.
Yes. Audience contacts can be exported for follow-up campaigns or other tools your team uses.
Yes. Multi-location brands can run different campaigns per site, with a consistent brand look across all of them.
Yes. Views, participants, collected contacts, rewards claimed and feedback submissions are visible in the Ratestar analytics dashboard.
Yes. A campaign can guide customers toward your preferred feedback journey as a natural next step.
No. Rewards should be used for campaign participation, loyalty, feedback or engagement - not to buy or influence positive reviews. Ratestar helps businesses build responsible customer journeys.
Ready to make every interaction more engaging?
See how Ratestar helps your business turn QR, NFC and portal visits into interactive campaigns that drive engagement, feedback, offers, audience growth and repeat visits.